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The IKEA is a global furniture and home goods retailer established in Sweden in 1943. It is the world's biggest furniture retailer with north of 400 stores in more than 50 nations. IKEA is known for its Scandinavian-style furniture and homewares, which are straightforward, affordable, and have modular designs that customers can assemble themselves. As a huge global organization working in an exceptionally competitive retail industry, IKEA should constantly evaluate its essential position and distinguish regions in the business that require the improvement of new advancements and skills. This report tells that the best way to conduct a technology and skills gap analysis at organizations like IKEA. The report further demonstrates these methods by analyzing IKEA's current technology and capabilities in contrast with the retail industry.
Based on the gap analysis conducted in Task 1, one of IKEA's key areas of development is the implementation of advanced supply chain and inventory management technologies. IKEA's current retail tasks and back-end planned operations depend vigorously on manual cycles and printed lists, as well as essential stock following methods. Nonetheless, many significant retailers have taken on computerized stock administration technology that gives continuous perceivability into stock levels across the production network. This appraisal takes a gander at imaginative answers for addressing IKEA's stock administration gaps and executing a savvy, mechanized stock administration framework across IKEA's retail stores, distribution centres, conveyance trucks and providers.
Task 2 assessed the potential for implementing an automated inventory management system as an innovative technology solution that could significantly benefit IKEA's retail operations and supply chain. However, all major organizational change initiatives face unique challenges that can hinder successful implementation and realization of expected benefits. This evaluation examines the key barriers that may hinder the implementation of IKEA's proposed automated inventory management solution. Both technological and human behavioral factors are considered risks that need to be mitigated.
SWOT Analysis
SWOT Analysis (Strengths and Weaknesses, Opportunities and Threats) is a valuable vital arranging procedure that assesses an association's internal strengths and weaknesses and external opportunities and threats concerning a designated center (Elizaveta, 2021). Applying SWOT analysis to technology and capabilities can assist it with recognizing regions where new technology or skills preparation can use the association's strengths or gain an upper hand over industry contenders. Conducting a SWOT analysis includes gathering data about strengths and weaknesses, opportunities and threats from various sources, for example, representative and client studies, industry reports and technology gauges. Internal strengths and weaknesses center around the association's current innovative assets and representative capabilities (Alves, and Luís Reis, 2020). Factors such as current technology infrastructure, employee skills, experience with new technologies and training programs, and workplace culture are evaluated.
Benchmarking
Another important method for identifying technology and skills gaps is benchmarking. It compares an organization's technology practices and employee skills to industry best practices and key competitors. For example, IKEA can measure its e-commerce platform and data analytics capabilities, automation technology and digital marketing capabilities compared to competitors such as Amazon, Target, Walmart, and furniture retailers such as Wayfair. Benchmarking reveals functional areas and capabilities where the organization lags compared to industry leaders (Strömstedt, and Vaagenes Rehmberg, 2021). Continuous competitive benchmarking combined with periodic competency assessments forms the basis of the gap analysis model developed by Campion, Fink, Ruggeberg, Carr, Phillips and Odman in their seminal research paper. The model creates a cross-sectional snapshot of skill supply compared to projected skill needs. On the supply side, audits measure a company's employees' current skills and skill levels.
Future Scanning
Benchmarking focuses on current capabilities and future scanning but also examines new technologies and global trends and capabilities that are expected to impact organizations in the coming years. This includes researching industry and technology reports, consulting expert forecasts, and using forecasting techniques such as scenario planning (Caballini, and Benzi, 2023). For example, IKEA can predict how retail technologies such as virtual reality and drone delivery, as well as blockchain, will ultimately impact its operations and customer experience. This horizon scan enables proactive feature and technology planning that stays ahead of development rather than being reactive.
Skills Audits
Skills audits complement benchmarking by providing detailed data about the skill levels and competencies of a company's current workforce. There are various techniques for conducting competency assessments:
Bringing together insights from these sources enables a comprehensive audit of internal functions that can be compared to industry benchmarks and strategic requirements and analyzed for gaps (Edvardsson, and Tronvoll, 2020). Ongoing periodic audits take into account skills acquired through new hires and employee development.
Customer Research
While internal assessments are important, companies also need to gather external insights directly from their customers to conduct skills and technology gap analysis. Surveys, interviews, focus groups, and analysis of customer data reveal current pain points and future needs that customers want addressed through improved technology and services (Chan, Tand Lim, 2023). This demand-side information complements internal assessments of supply-side capabilities and ensures that all perspectives are considered when identifying gaps.
Applying the above method will provide a blueprint for how the technology and skills gaps that IKEA currently faces can be analyzed:
SWOT Analysis
The evaluation framework of IKEA's technology and capabilities within SWOT reveals key insights:
Strengths | Strong brand recognition and loyalty Established infrastructure and global supply chain Affordable and sustainable product orientation Democratic design philosophy. |
Weaknesses | Food products Bureaucratic processes hinder innovation E-retailing lags behind competition Limited automation technology Printed catalogues and simplicity Reliance on POS systems. |
Opportunities | Expanding digital capabilities and direct delivery Leveraging new technologies such as AR/VR. Improving sustainability through green technology Decision-making using AI and data analytics |
Threats | Changing consumer preferences and shopping habits Intense competition from commercial players. Risk of supply chain disruption Skills shortage in high-demand digital areas. |
Table 1: SWOT Analysis
On Each Order!
This analysis shows that IKEA has strengths to build on, but technology shows that it faces threats if it does not address the skills gap.
Benchmarking
Compared to IKEA the retail giant reveals important gaps:
Future Scanning
Research into new technologies reveals new features and technologies that IKEA needs to develop:
Customer Research
Interviews and Surveys with IKEA Customers Discover Unmet Needs:
These insights from different perspectives come together (Han, et al. 2022). This creates a comprehensive gap analysis that guides IKEA's technology and skills prioritization.
Summarizing the results of the applied gap analysis method, the following major gaps and development areas regarding IKEA's technology and human resources capabilities are revealed:
E-commerce Platform
IKEA has a well-established online sales channel and its commercial infrastructure has many needs. Get an upgrade that matches the competitors' Omni channel capabilities. Investments should be focused on creating seamless, personalized customer experiences across all channels.
Data and Analytics
With increasing amounts of operational and customer data, IKEA lacks advanced analytics capabilities and tools to provide valuable insights for decision-making (Chichilanov, 2022). Developing business intelligence and data science skills is important.
Digital Marketing
IKEA relies heavily on radio marketing as well as traditional print and television marketing. To appeal to tech-savvy consumers, IKEA urgently needs to expand its digital marketing capabilities and introduce tools for areas such as social media, online advertising, mobile apps, and email.
Customer Service Technology
IKEA's store model is based on printed catalogues, paper notes, and a simple checkout system. Integrating mobile devices and other customer-facing technologies allows to evolution of the service model. This requires new technical skills and the implementation of solutions.
Automation
IKEA has been slower than its competitors in adopting automation technologies such as robotics, self-checkout, and unmanned inventory management. Developing specialized skills around these new technologies will enable modernization.
Immersive technology
Virtual reality and augmented reality open up new frontiers for IKEA to offer customers personalized and interactive experiences (Haraldsson, et al. 2020). Developing organizational skills around these technologies will help put IKEA at the forefront of the retail industry.
Supply Chain Systems
IKEA's supply chain lacks real-time visibility, advanced analytics and automation, and industry-standard inventory tracking systems. Modernizing logistics technology should be a priority.
Training and development
IKEA's primarily hourly workers have limited access to the skills development needed in the digital age. Regularly improving the technical and social skills of the employees requires significant investment in training programs.
Innovation Culture
Bureaucratic processes and hierarchical structures hinder IKEA's entrepreneurship and innovation. Leadership must foster a more agile and innovative culture and mindset at all levels of the organization.
These highlighted areas represent critical technology and skills gaps on which IKEA should focus its efforts and investments to achieve its strategic goals in an evolving industry landscape.
Computerized stock administration utilizes a mix of sensor investigation and stock improvement calculations to give constant deceivability into stock levels and inventory network developments (Aguilar, 2022). Key innovations are as follows:
Leading vendors are combining these technologies to create integrated inventory management solutions that connect retail stores and distribution centers, manufacturing facilities and the entire supply chain. Continued advances in sensing and edge computing, 5G networks and AI-powered analytics will continue to drive the rapid adoption of automated inventory management.
Implementing an integrated automated inventory management system will bring significant benefits to all of IKEA’s operations:
Figure 1: Benefits for IKEA
In-Store Customer Experience
Supply Chain Efficiency
Real-time inventory visibility optimizes warehouse order fulfilment and supply chain planning (KUMAR, 2023). It can move products quickly to meet demand.
Cost Reduction
Sustainability
Competitive Advantage
With the introduction of a state-of-the-art automated inventory management system, IKEA faces the following challenges:
Investment Costs
Deploying the Required Sensors and Edge Networks in IKEA's global communications and analytics systems and robotics infrastructure development office investment represents a significant upfront investment ranging from $300 million to $500 million. This has been done and may continue to be done in the future (Gustafsson, and Olmarker, 2021). Achieving ROI depends on change management and business process redesign.
Change Management
Moving from traditional manual practices to real-time automated systems requires overcoming organizational inertia and accelerating employee adoption. Change management is key.
Technology Integration
IKEA's highly distributed network of branches, warehouses, suppliers and logistics partners makes system integration difficult (Dimitrova, 2022). APIs and standard protocols are required to integrate disparate legacy inventory platforms.
Infrastructure Disruption
Introducing new technologies such as RFID and edge networks into traditional physical facilities requires disruptive infrastructure upgrades and installation management.
Cybersecurity
New data networks and sensors increase digital vulnerabilities. Proactive cybersecurity measures are essential
Technological Barriers
Significant technical challenges exist in integrating automated inventory technology into IKEA's complex global infrastructure:
Figure 2: Types of Technological Barriers
Legacy Platform Integration
IKEA has probably spent decades building fragmented legacy inventory management systems that are not interoperable. Creating enterprise-wide data integration across these disparate platforms requires highly technical work.
Infrastructure Incompatibilities
Introducing new sensors, networks and hardware into IKEA's existing physical facilities runs the risk of compatibility issues and inadequate electrical and network or structural (Han, et al. 2021). It runs the risk of incurring unexpected costs to upgrade functionality.
Cybersecurity Vulnerabilities
The connectivity of billions of sensors and devices has increased the number of potential points of failure vulnerable to cyber-attacks. It is important to proactively secure a significantly expanded technology footprint.
Gaps of Technical Skills
IKEA employees may lack expertise in cutting-edge warehouse automation technologies such as RFID sensors, edge computing, and robotics. New skills must be developed through training and external employment.
Immaturity of the Solution
The automated inventory management solution is still under development. Early adoption before the standard goes into effect can increase custom integration costs and require modifications later.
Beyond technological hurdles and behavioral trends, technological change raises challenges:
Trust Deficit
New surveillance technologies, such as in-store cameras, may raise privacy concerns if concerns are not addressed (Yuzyk, 2021). This may lead to increased transparency and customer and employee trust.
Change Resistance
With established warehouse processes and IKEA, the organization resists abandoning the status quo and moving towards disruptive automation. People cling to what is familiar.
Leadership Dissonance
Across IKEA's global functions and locations, ensuring alignment among leaders around common goals can be difficult and lead to execution problems.
Lack of Acceptance
Without active engagement, employees may view automation as a threat to their jobs rather than an improvement (Roy, 2020). Generating buy-in from employees is important.
Talent Deficit
Implementing new technology requires training an in-house team experienced in managing large-scale change programs and new technology capabilities.
Risk Aversion
IKEA's cautious culture, which tends to maintain stability, requires a balance between greater comfort and uncertainty and ambiguity, and between a 'risk-taking' attitude and radical innovation.
Complacency
Due to the lack of external competitive pressure, IKEA may lack the impetus to aggressively introduce disruptive technologies such as automated inventory management and prefer to maintain the status quo.
Pilot Uncertainty
Small pilot projects provide limited insight into enterprise-wide implementation.
Leaders may insist on a longer pilot period rather than approving a full rollout.
Isolated Perspective
Functional teams may believe that automation only affects other groups without shared responsibility. Cooperation between organizations is important [Referred to Appendix 2].
A thorough assessment of IKEA's readiness for change will reveal capability gaps that need to be addressed (Silva, and Marques, 2020). Proactive mitigation strategies can have risks:
Conclusion
In summary, by thoroughly analyzing technology and skills gaps using techniques such as SWOT analysis, benchmarking, future scans, skills audits, and customer surveys, companies like IKEA can identify both current gaps and prospects. Gain data-driven insights into the development needs. IKEA faces gaps in digital skills, new technology, analytics, customer experience and employee skills that need to be addressed immediately. By taking a proactive approach to continuous gap analysis and addressing identified issues through strategic investments, training, recruitment, and cultural changes, IKEA can strengthen its competitive position.
In summary, the implementation of an integrated automated inventory management system based on sensors and real-time data, as well as intelligent optimization represents a significant opportunity for IKEA to fill the identified technological gaps within its supply chain. Automating inventory tracking brings significant, quantifiable benefits to cost, sustainability, customer experience, and competitiveness. However, IKEA's management must carefully weigh the long-term strategic value against the large investment required. A phased rollout plan, including pilots, focused on high-traffic stores and warehouses, should be developed to manage risk and gather results to justify IKEA’s global expansion.
Every major technology transformation within an organization comes with inherent technology and human behavior risks that must be proactively addressed. Resistance and misalignment, skills gaps and integration challenges, and risk intolerance can slow or derail innovation adoption. Automated inventory management presents a strategic opportunity for IKEA, but realizing its benefits will depend on targeted change management and engagement strategies that drive readiness, adoption, and enthusiasm across the global organization. By developing a thorough mitigation plan based on pilot results, IKEA can successfully overcome automation adoption barriers and build the capabilities needed to compete in the new era of digitally connected retail.
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References
Journals
Aguilar, R.F.F.M.D.S., 2022. Assessing determinants of Augmented Reality Applications-The IKEA Place example (Doctoral dissertation).
Alves, C. and Luís Reis, J., 2020. The intention to use e-commerce using augmented reality-the case of IKEA place. In Information Technology and Systems: Proceedings of ICITS 2020 (pp. 114-123). Springer International Publishing.
Caballini, C. and Benzi, M., 2023. Fast Corridors: innovative customs processes and technology to increase supply chain competitiveness. The case of IKEA Italy. Transportation Research Interdisciplinary Perspectives, 21, p.100909.
Chan, T.H. and Lim, S.Y., 2023. The emergence of novel product uses: An investigation of exaptations in IKEA hacks. Management Science, 69(5), pp.2870-2892.
Chichilanov, V., 2022. Entrepreneurial Foresight: IKEA case.
Dimitrova, M., 2022. IKEA’s Social Innovation Strategy at H22: Understanding the Narrative of Social Innovation in Cities Through Living Laboratories and Communicating CSR.
Ding, D., Liu, X. and Xu, H., 2021, October. Sustainable Competitive Advantage: Case Studies of Dell, Ikea and Byte Dance. In 2021 6th International Conference on Modern Management and Education Technology (MMET 2021) (pp. 674-679). Atlantis Press.
Edvardsson, B. and Tronvoll, B., 2020. How platforms foster service innovations. Organizational Dynamics, 49(3), p.100721.
Elizaveta, S., 2021. Sustainable innovations of IKEA company.
Gustafsson, I. and Olmarker, B., 2021. Automation of Stores-A case study about using unmanned vehicles at IKEA.
Han, G.E., Jeong, Y. and Self, J.A., 2021. Where does Everyday Design Innovation come from?: Case studies in IKEA Product Hacking.
Han, G.E., Jeong, Y. and Self, J.A., 2022. Everyday design-driven innovation: Exploring meaning change in IKEA hacking. The Design Journal, 25(2), pp.243-262.
Haraldsson, T., Johansson, D. and Lilja, M., 2020. Digital is the new normal:-The effects of Digitalization on the IKEA organization in Digitally Advanced Markets.
KUMAR, Y., 2023. IKEA:-A STUDY OF CONSUMER BEHAVIOUR ON AUGMENTED REALITY (Doctoral dissertation).
Roy, D., 2020. Impact of Consumer Market Preferences on Expansion Strategies: Strategies Used by IKEA in the International Market.
Silva, T.F.P. and Marques, T.F.P., 2020. Human-centered design for collaborative innovation in knowledge-based economies. Technology Innovation Management Review, 10(9), pp.5-15.
Strömstedt, L. and Vaagenes Rehmberg, E., 2021. Facilitating Radical Collaboration in Open Innovation: A case study in collaboration with IKEA.
Yuzyk, M., 2021. Peculiarities of IKEA management in the world and in Ukraine. Електронне наукове фахове видання" Соціально-економічні проблеми і держава", (2 (25)), pp.89-97.
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