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Exploring the Contrasting Cultural Hotel Services of China and France

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Introduction: Exploring the Contrasting Cultural Hotel Services of China and France

The cultural hotel service of China reflects the values and traditions of Chinese culture, which places a strong emphasis on hospitality, respect, and attention to detail, whereas the cultural hotel service of France is characterised by a strong emphasis on elegance, refinement, and traditionalism (Wang and Hooper, 2017). The report highlights the application of Hofstede's model to differences in culture between China and France. The evaluation of cultural differences between the two countries is done, including a description of Hofstede's model. The Hofstede model is a framework developed to identify and analyse cultural differences between countries (Zainuddin, et.al 2018).

Country A (Hotel Location): China

Chinese culture places a high value on the idea of guanxi, or personal relationships, and hotels there frequently work to forge close bonds with their visitors by offering individualised service and anticipating their needs and preferences. In China, hotel staff members are taught to make visitors feel at home and welcome them, offering tea or other refreshments upon arrival and giving them a thorough tour of the property's amenities. Chinese culture places a high value on respect for visitors in addition to hospitality, so hotel employees are taught to handle visitors with the utmost respect by using their formal titles and anticipating their needs and preferences. The hotel staff pays close attention to detail, making sure that guests' rooms are impeccably clean and fully stocked with amenities as well as offering thorough directions and suggestions for nearby sites. Hotels in China frequently provide a variety of dining options that reflect the diversity and richness of Chinese cuisine, including regional specialties like Cantonese dim sum and Sichuan hot pot (Liu and Felicen, 2021). Hotels in China can give visitors an authentic and memorable cultural experience that showcases the best of their country by incorporating these cultural values into their service options.

Country B (Guest’s home country and culture): France

French hospitality is renowned for its sophistication, grace, and attention to detail. The high value placed on aesthetics in French culture is evident in the architecture and interior design of many hotels, as well as in the degree of service and hospitality extended to visitors.

The focus placed on guests' comfort and well-being is one of the defining characteristics of French hotel care. The standard of the furnishings and amenities given in guest rooms, as well as the degree of individualised care and service provided by hotel staff, all bear this out. With on-site cafes and restaurants serving a variety of French cuisine choices, many French hotels also place a strong emphasis on food (Gordin, Trabskaya, and Zelenskaya, 2016). The cuisine at French hotels is frequently a highlight of the visitor experience, ranging from traditional French fare like escargots and “coq du vin” to regional specialties like “bouillabaisse and tarte tatin”. French hotels are renowned for their meticulousness in other areas as well, including cleaning and room service.

In addition to these service options, French hotels frequently have a distinct sense of personality and flair. Each hotel in France has its unique character and atmosphere, ranging from grand, historic structures to chic, modern boutiques. However, it is important to keep in mind that, like many other facts of French culture, the hotel industry has experienced significant changes recently (Versaci, 2016). Hotels in France are increasingly catering to a broader range of tastes and preferences as the nation becomes more diverse and international. French hotels give visitors a memorable experience that showcases the best of French hospitality with an emphasis on elegance, sophistication, and attention to detail (Kraus, et.al 2020). Visitors are bound to appreciate the distinctive sense of style and individualised attention that define the cultural hotel service of France, whether they stay in a grand chateau or a stylish boutique hotel.

Country Analysis

Hofstede Cultural Dimensions: Comparison

According to Hofstede's cultural dimensions, China and France have some significant differences in their cultural values.

Dimensions China France
Power Distance China has a strong hierarchical structure where authority figures are highly respected, and obedience is expected. France has a more egalitarian society where individuals are more likely to question authority.
Individualism vs. Collectivism China scores low on individualism, emphasizing the importance of group and collective welfare. France, on the other hand, scores high on individualism, with a greater emphasis on personal achievement and self-expression.
Masculinity vs. Femininity China does not place a strong emphasis on traditionally masculine or feminine values. Neither France places a strong emphasis on traditionally masculine nor feminine values.
Uncertainty Avoidance China scores lower on this dimension, indicating a higher tolerance for ambiguity and a greater willingness to take risks. France scores higher on uncertainty avoidance, indicating a preference for structure, rules, and clear guidelines (Dablanc, et, al 2017).
Indulgence vs. Restraint China scores lower on this dimension, emphasizing restraint, self-control, and discipline (Wang, et.al 2021). France scores higher on indulgence, indicating a greater focus on pleasure and self-expression.

Critical Analysis

Significant and profound cultural differences exist between China and France that affect many facets of daily life, including social interactions and business practices. In China, which is a collectivist culture, people put a high value on the welfare of the group and the community. France, in comparison, is an individualistic society where people are encouraged to follow their aspirations and form their own identities. Particularly in the hospitality sector, where visitors from these two cultures might have different expectations of service and contact with hotel staff, this cultural difference can result in differences in communication styles and expectations (Hadi, Naeem, and Karim, 2022).

Hotel Handbook Do's and Don'ts: China and France

Hotel Handbook: Do's and Don'ts China France
Greetings Use formal titles and handshakes Use formal titles and cheek kisses
Personal Space Respect personal space Cheek kisses may be considered a form of greeting
Business Cards Offer and receive with both hands Offer and receive with one hand
Tipping Not expected, but may be appreciated in high-end hotels Expected in most situations
Dining Etiquette Use chopsticks and avoid burping or making loud noises Use utensils and keep elbows off the table
Gift Giving Gifts should be given and received with both hands Gifts should be opened immediately to show appreciation
Dress Code Dress conservatively, avoid revealing clothing Dress fashionably, avoid overly casual or sloppy attire
Alcohol Consumption Not a significant part of Chinese culture, avoid excessive drinking Enjoyed in moderation, but avoid getting drunk (Seraphin, et.al 2021).

Conclusion

The report concludes that China is renowned for its high-power distance society, in which authority figures are expected to be obeyed and hierarchical relationships are respected. In France, however, people are more likely to question the status quo and challenge authority because of the country's smaller power distance. The report, therefore, summarises the distinctions between the cultural hospitalities of the two countries with a table of do's and don'ts and a critical evaluation of the cultural aspects of hotel services offered by them.

References

Dablanc, L., Morganti, E., Arvidsson, N., Woxenius, J., Browne, M. and Saidi, N., 2017, October. The rise of on-demand ‘Instant Deliveries’ in European cities. In Supply Chain Forum: An International Journal (Vol. 18, No. 4, pp. 203-217). Taylor & Francis.

Dean, D.J., Tso, I.F., Giersch, A., Lee, H.S., Baxter, T., Griffith, T., Song, L. and Park, S., 2021. Cross-cultural comparisons of psychosocial distress in the USA, South Korea, France, and Hong Kong during the initial phase of COVID-19. Psychiatry Research, 295, p.113593.

Gordin, V., Trabskaya, J. and Zelenskaya, E., 2016. The role of hotel restaurants in gastronomic place branding. International Journal of Culture, Tourism, and Hospitality Research.

Hadi, D.M., Naeem, M.A. and Karim, S., 2022. Impact of COVID-19 on the connectedness across global hospitality stocks. International Journal of Hospitality Management, 104, p.103243.

Kraus, L., Room, R., Livingston, M., Pennay, A., Holmes, J. and Törrönen, J., 2020. Long waves of consumption or a unique social generation? Exploring recent declines in youth drinking. Addiction Research & Theory, 28(3), pp.183-193.

Liu, Y. and Felicen, S.S., 2021. Customer dining experience among ethnic Asian cuisine restaurants in Changde City, China. International Journal of Research, 9(3), pp.121-132).

Seraphin, H., Bah, M., Fyall, A. and Gowreesunkar, V.G., 2021. Tourism education in France and sustainable development goal 4 (quality education). Worldwide Hospitality and Tourism Themes.

Versaci, A., 2016. The evolution of the urban heritage concept in France, between conservation and rehabilitation programs. Procedia-Social and Behavioral Sciences, 225, pp.3-14.

Wang, J.J. and Hooper, K., 2017. Internal control and accommodation in Chinese organizations. Critical Perspectives on Accounting, 49, pp.18-30.

Wang, Y., Fang, X., Yin, S. and Chen, W., 2021. Low-carbon development quality of cities in China: Evaluation and obstacle analysis. Sustainable Cities and Society, 64, p.102553.

Zainuddin, M., Yasin, I.M., Arif, I. and Abdul Hamid, A.B., 2018, December. Alternative cross-cultural theories: Why still Hofstede? In Proceedings of International Conference on Economics, Management and Social Study (pp. 4-6).

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