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The Business Consultancy Project

Introduction - The Business Consultancy Project

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This study examines the socioeconomic well-being of Ashiana Sheffield Ltd. Employees using information gathered via primary data collecting. A charity organization, Ashiana relies on support from government organizations, local authorities, and other sources. This report includes a list of possible themes for Ashiana’s staff members to integrate, as well as a list of possible systemic implementations for Ashiana to consolidate. As a way to better understand Ashiana’s employees’ existing social and economic well-being in the context of their current working environment in light of the current economic situation, this evaluation will provide some ideas for Ashiana’s management. Therefore, the report also tends to throw light on the case study organization by conducting a situational analysis for clear problem identification. Also, the findings from the primary data collection are focused on the following report along with the Possibilities (Options) that could be project solutions to the problem (ashianasheffield.org, 2022). At last, a detailed project plan is included in the report along with a timeline as well as a risk assessment that in turn will help in the successful execution of the project. Lastly, the main contents of the report are summarized in the conclusion section.

Situational analysis

Internal Environment

A SWOT analysis is conducted for the internal environment analysis of the company:



· Founded 30 years ago, A.S. has a wide range of expertise in the sector.

· They’ve built a reputation as a reliable service provider in the neighborhood.

· The European Union, BBC Children in Need, and The Salvation Army are just a few of the organizations with which they collaborate.

· They only have 70 staff in the region they serve, which is not enough to satisfy the needs of their clients.

· Due to the agency’s tiny size, the reach is constrained.

· Volunteers are hard to come by, so they’re counting on the public’s assistance.

· 2017 had an increase in donations of £19,869, but 2018 saw a reduction to $15,000 in donations (ashianasheffield.org, 2022).



· The Crown Prosecution Service (2019) reports a rise in the number of instances of Violence Against Women and Girls (VAWG) in the UK, which will increase the charity’s workload.

· Expanding one’s donor base by using technologies like digital marketing.

· The Significant Lottery Fund, Virgin Money Giving, and other big lottery companies may assist charities to raise money by partnering with them (ashianasheffield.org, 2022).

· Because of the recession and widespread unemployment caused by Covid 19, there might be a decrease in charitable donations.

· Larger businesses are a threat.

External Environment

PESTLE Analysis is the instrument of choice for gaining an understanding of the environment. The "Political, Economic, Social, Technological, Legal, and Environmental Factors" that are beyond the firm’s control yet may have an impact on its operations are described in this analysis (ashianasheffield.org, 2022).


They claim that since 2010, political parties have been more aware of the BAMER communities and also have approved several policies that benefit them. A commitment to ending VAWG and the criminalization of forced marriages was one of the goals of some of the legislation. Even though "Female Genital Mutilation" (FGM) was illegal in 1985, it was added to the "Serious Crimes Act" (SCA) in 2015. The current political climate in the United States is favorable to charitable organizations like Ashiana Sheffield.


There has been an economic downturn as a consequence of Covid19, according to Partington, (2021). There will be a 5.5 percent increase in GDP, but the economy will just not return to pre-covid19 levels until 2022 at the earliest. Meanwhile, by the middle of 2021, the jobless rate will have reached a zenith of 7.5%. Additionally, the rushed Brexit agreement has put trade obstacles in place that will harm economic development. Ashiana Sheffield’s financial situation is bleak, given the company’s reliance on donations from charitable organizations ashianasheffield.org, 2022.


Charitable organizations, such as A.S., aim to eliminate unwanted parts of society, such as FGM, forced marriages, and honor violence. Their work is vital to the well-being of society ashianasheffield.org, 2022.


Donors to charitable trusts must first be identified, and then funds, services, or products must be collected. This requires charitable trusts to reach out to their local communities. Digital marketing and social media go a long way in expanding the organization’s reach ashianasheffield.org, 2022.


The profitability of a company might be adversely affected by market rules or environmental requirements. Environmental regulations and responsibility rules vary from state to state, even within the same nation.


At least 20% of women in the UK and over the age of 16 have been sexually assaulted. Domestic violence affects 2 million adults. Eighty-three percent of victims never tell anybody about their experiences (HO News Team, 2019). As it takes longer to win convictions, VAWG crimes are on the rise in the nation. At the same time, persecutions for convictions have dropped by 15.1% and 14.3%, respectively (ashianasheffield.org, 2022).

According to the results of the external study, A.S. has both opportunities and obstacles. Revenue creation will be difficult since the economy is sluggish due to the epidemic. The A.S. has had difficulty securing charitable donations in the previous several years. This is going to become worse. Political intention to minimize VAWG offenses, however, has led to a rise in violence against women. All of these changes may be seized by the organization and used to expand it.

Problem Identification

There is a top-to-bottom communication mechanism in the organizational hierarchy. Because there are only 70 employees, the CEO and other senior managers can have regular face-to-face meetings with those on the front lines. COVID symptoms lasting more than a year may qualify as a disability underneath the Equality Act 2010 if they have a significant negative effect on an employee’s ability to carry out their daily duties.

Because of that condition, the employee ought not to be treated less favorably, and the legal obligation to take reasonable care for the employee to perform his or her duties must be fulfilled (ashianasheffield.org, 2022).

Staff must provide their agreement to be referred to occupational health for guidance and assistance to ensure that they are supported correctly when it is time for them to return to work, which raises an ethical problem in itself. The company employs 70 workers but manages a large territory. This challenges the company. The company’s organizational structure displays few top and intermediate management. The firm needs additional employees to expand. This is also required since the trust works on multiple fronts and each demands distinct proficiencies. Forced marriage and domestic abuse demand distinct approaches and skills.

Primary Data Collection

The survey was designed to find out how customers felt about the care they got from personnel and the facility as a whole, as well as whether or not their individual needs and expectations were being fulfilled. I would be able to provide some recommendations for enhancements to better serve my customers and look out for their welfare. This part is where the aims and objectives of the clients, as well as their suggestions for enhancing the care home’s overall performance, are articulated. It provided the care facility with some excellent suggestions about how they may better assist their clients. When COVID symptoms linger for more than a year and have a substantial negative impact on an employee’s ability to carry out their day-to-day responsibilities, the symptoms may qualify as a disability under the "Equality Act of 2010", which was passed in 2010. Because of this condition, the employee should not be considered in a less favorable light, and the legal responsibility to make reasonable alterations for the employee to be able to complete his or her responsibilities must be met. Although Ashiana is aware that recuperating from a prolonged episode of COVID may be a time-consuming process, the company is committed to assisting those workers who are plagued with the condition during this period. Ashiana has decided to start holding wellness meetings regularly to better monitor the health and well-being of her staff.

In addition, the business will discuss with the staff the possibility of working fewer hours or with a smaller workload initially, depending on how the staff members feel about the new arrangement and whether or not they would want to make any alterations that are deemed necessary. The organization will provide its workers with the opportunity to work flexibly to allow them the time they need to adjust to their new roles when they go back to work. For instance, working fewer hours per day and having breaks that are longer are both choices that might be considered. We also recommend that those of you who are interested get involved in long-term COVID support groups as well as peer networks.


SAF Model approaches to solve the problem identified

The Suitability, Acceptability, and Feasibility (SAF) method aids in strategic planning; the notion implies that a plan must meet three criteria to be effective: it must be appropriate, acceptable, and viable.


Suitability Approach for the chosen option over the problem identified for Ashiana Sheffield Ltd towards their communication mechanism from top to bottom hierarchy. The appropriateness of an option affects whether or not the plan will meet the firm’s objectives. Appropriateness is usually determined by several important businesses or corporate criteria, such as environmental suitability, expectation suitability, or competency suitability. These various appropriateness categories should then be segmented further to accurately reflect Ashiana Sheffield Ltd.’s specific demands (Rafiq et al., 2020). To assess the applicability of a method, Ashiana Sheffield Ltd should pose questions such as “does the plan successfully exploit Ashiana Sheffield Ltd.’s strengths?” as well as “Will the strategy address the issues identified in the assessment?” and “does the methodology align with the desired results of the Ashiana Sheffield Ltd.’s?” As these are some of the questions that will solve the problem that is being identified.


Over the problem that was identified the solution can be made The acceptability component of a SAF strategy model is concerned with evaluating the return, risk, and stakeholder reactions to a certain plan. Returns will be quantified in proportion to the benefits expected by stakeholders from the strategy and might be monetary or non-monetary, depending solely on Ashiana Sheffield’s impact. Cost-benefit analysis, profitability, real-options analysis, and value for shareholders are all methods for estimating returns. Consider the possibility of a strategy failing and resulting in financial losses, as well as brand or exploiting Ashiana Sheffield Ltd.’s repercussions. The impact on liquidity, sensitivity, or consumer reactions could be used to assess the viability of a plan. The solution would be Workers must agree to be referred to occupational safety for support and monitoring to be adequately assisted when it is time to return to work, which poses an ethical issue in and of itself. Ashiana Sheffield Ltd. employed 70 people but controlled a huge territory (Saf’a et al., 2022). This puts Ashiana Sheffield under pressure. The body has a limited number of upper-middle management roles. More resources and workers are needed for the exploit of Ashiana Sheffield Ltd. to grow.


Finally, The feasibility component of the SAF strategy model is what differentiates any chosen plan. Economic feasibility must be evaluated by predicting or analysing free cash flow, conducting blow evaluations, and executing a range of other economic evaluations. Other considerations to consider while determining the feasibility of a plan are the amount of labor, equipment, and efficacy over Ashiana Sheffield, as well as if it has the necessary organizational structure and market. A simple technique to remember everything they need to assess by the M-word model is an effective way to remember and learn everything they need to know about feasibility are machinery, management, money, labor, markets, materials, and make-up for Ashiana Sheffield Ltd for the overall problem of the solution for Ashiana Sheffield Ltd Employees (Rafiq et al., 2020).


The findings from the survey have resulted in the age factor where the majority of the employee working in Ashiana Sheffield Ltd belong to the age of 26-to 33 years. Next up on the finding over the gender of this firm it was indefinite that mostly males (60%)category responded and belong to this firm is working as the carer as compared to female category with only 40%. Further, the finding also discussed the highest level of education or degree the employee has completed where mostly 40 percent belongs to the post-graduate completed employee those after getting their education has joined the firm. Employees about 30% belong to the bachelor’s degree and some high school categories. The next socio-demographic category is ethnicity however, it must be noted that this firm has got respect for every caste. Most employees of this firm belong to the European race which is 50% overall. 30% of employees belong to the African -American Native and 20% belong to Asian races.

Further, it was also found that mostly culture and ongoing training (30% respectively) are significant parameters for employees of this firm being cared about most. Rest 20 belongs to acknowledgment to work and occupational health as their other significant parameter being cared about. Further, the findings from the survey over the different range of well-being facts that influenced workers of this firm during the unprecedented covid-19 crisis were mostly mental health. As it was influenced by providing frequent telephonic and/or in-person access to mental health experts. All employees and their immediate family members should have access to this material. Employees can easily find out who they may speak to or where they can go for mental health resources. Further, it was found that work is necessary for these types of minds, but a toxic work environment can bring health difficulties. Employee retention is a top priority for all employers, including organizations. Employees may benefit from improved mental health care. Mental illness has a substantial influence on the workforce, lowering performance and driving some people out. Furthermore, it was found out also that about 40% of workers neither agree nor degree about the extra workload that has impacted their work-life balance during the covid-19 crisis. And about 30% of staff somewhat agree for their extra workload has impacted their work-life balance. Its significance is that establishing the demonstrating boundaries between work and home hours is crucial so that employees do not feel forced to be present at all times. Allow employees to take frequent breaks and focus on their health and appearance to boost energy and concentration while reducing worry. Further, it was also found during the survey over the worker of this firm that allowed the higher authority to work flexibility to allow the worker to adjust to their new role where the majority responded yes it allowed workers of this firm with this support (see appendix 1 for pictorial representation overall survey analysis part).

Specific Project: Overall details of the project

Aim - A project proposal for the socioeconomic wellbeing of Ashiana Sheffield Ltd employees during the Covid-19 crisis.

Objectives -

  • To indemnify the different socio-economic parameters for employees Ashiana Sheffield ltd employee factors.
  • To identify the different factors related to the well-being of workers during Covid-19.
  • To identify the impact of the workload of Ashiana Sheffield ltd employees to maintain work-life balance.

Project Management Literature

Project management literature encapsulates talks about the conception of what a project is as well as evidence from the field of project management, such as its features, methodologies, information spheres, and actions. A great manager’s attributes, abilities, and competencies are valued. Further, Project management is a critical talent that organizations worldwide require. As a result, it has become one of the world’s fastest-growing occupations (Uribe, Ortiz-Marcos, and Uruburu, 2018). Companies are quickly recognizing the advantages of spending time, money, and resources in establishing organizational project management knowledge, citing benefits such as lower prices, increased efficiencies, higher customer and stakeholder satisfaction, and competitive advantage. Project management is one of the fastest-growing sectors of business. According to PMI data, project managers are highly valued across practically all industries (Uribe, Ortiz-Marcos, and Uruburu, 2018).

This investigation delves into the critical implementation of management theories. It includes an understanding of what a project is as well as evidence from the field of project management, such as features, techniques, knowledge domains, or activities. Only the attributes, talents, and competencies of an effective manager are highlighted. The importance of proper planning is also emphasized. A program includes a vital component. Plans are proposed for developing and guiding project team members as they work to fulfill the project objectives that have been allocated to them. All of these definitions demonstrate that some distinct traits distinguish a project from other types of work (Beleiu, 2020).

 A project has a beginning and an end date. There are only so many resources accessible for a project. A project will use a planned, structured technique with precise quality and performance goals to achieve its goals. Further, some of the unique charcuteries thus project management would like to characterize our every project is unique, project’s outcomes will be the responsibility of a project manager. Project management principles and practices aid in ensuring that tasks are completed on time, within budget, and by project specifications. At the same time, they assist the group in meeting other objectives such as efficiency, quality, and cost-effectiveness. Project management ensures project completion while keeping to agreed-upon deadlines, prices, or scope. The first thought that comes to mind while developing a concept and putting it into action is how to carry out the strategy. Many hurdles must be overcome to achieve this goal. The most important considerations are scope, scheduling, cost, and quality. A list of green initiative pillars was recently updated. These are the bounds within which all important developments and endeavors are established (Cruz and Alves, 2020). A challenge to ensure, according to the Project Management Board, is a limiting constraint that affects the project, program, asset, and workforce. Management limits can also refer to restrictions imposed by stakeholders or environmental variables that limit project participants’ options. A project is a collection of actions carried out to deliver a specific service within the parameters stated. The project management method has the following characteristics:

  1. The first distinguishing feature of a project is that it is transient and has an end date. A project’s lifespan might range from several months to years, and all initiatives must come to an end.
  2. The second differentiating element of a technique is that it necessitates the procurement of resources needed to carry out project operations, such as people, technology, materials, and any other tools required to complete tasks, produce outputs, and achieve the goal. The project team accomplishes the work required to complete the project activities (Kerzner, 2019). The project manager completes project-related duties while conforming to the requirements and plans.
  3. The third element is that a project will only create one service or product (the result), which is commonly referred to as a “deliverable.” Before the project can begin, recipients and donors must agree on the visual and measurable needs of deliverables.

All projects are completed within stringent budgetary, time, and scale constraints. These three critical conditions (also known as “the triple restriction”) are sometimes depicted as a pyramid (see Figure 1).

Each constraint generates vertices, with excellence as the overarching theme:

  • The project must be completed within the stipulated time limit.
  • The scope statement must be completed, neither more nor less so than intended.
  • The project will meet all of the client’s criteria while maintaining a high degree of quality (Safaeian et al., 2022).

Importance of a Detailed Project Plan

Project planning is essential for guiding participants, donors, groups, and the project leader through the project’s many phases. The process is critical for determining intended goals, managing risk, avoiding schedule delays, and ultimately providing an agreed-upon product, service, or result. Further, a detailed project plan will include the vital evidence that is already being provided in the project scope document which is also known as project justification. It needs that the project is meant to address and the solution is foreseen. Moreover, in a detailed project plan, the most important aspect is developing a project plan is defining this project goal. When users explicitly identify the goals before beginning work, ensure that organization, and the staff is all on the same page, avoiding future misunderstandings (Bruce and Irfan, 2022). Great goals are realistic, tangible, and feasible. Further, it is important as belongs to strategize a path to success of the project to allow for considering the factor that mainly impacted the project.

Gannt Chart

Details Incorporations

Timings (In months)

First Month

Second Month

Third Month

Fourth Month

Fifth Month

Sixth Month


Preparation of Project Proposal

Presentation of project Proposal

Application of ethics Committee

Problem Identification

Primary Data Collection

Human resource Allocation

Project Proposal Submission

Table 1: Gaant Chart

Cost- The cost here is associated with the project cost that is associated with the task, its design planning, and the implementation of this project.

Project Budget

Human Resource

Estimated Time (in hours)




Patrick Clara

£ 60


Task 2

Simon Jones

£ 85


Task 3

Hannah Sebastian

£ 55


Table 2: Cost Analysis for Ashiana Sheffield Ltd Employee Project

Risk Assessment

This project also passes through the risk assessment analysis. The process of measuring the quantitative or expert analysis of risk in relevance to a particular incidence and a specific peril is known as risk assessment. Risky elements are created by calculating the probability of a risk becoming a reality. However, risk assessment is not primarily the job of the project manager in practically any project. Usually, for a project to establish there are three types of risk involved where are cost, schedule, and performance risks are majorly implemented (Ahmadabadi and Heravi, 2019).

Cost Risk

Cost risk is by far the most common project risk, and it results from inadequate or incorrect planning, cost analysis, or scope creep. When this occurs, judgment realizes that they have spent more money on a program have an impact on a corporation’s other business or force the project to be abandoned if financing and resources can be restored (Ahmadabadi and Heravi, 2019).

Schedule Risk

Schedule risk refers to the possibility that program tasks and activities will take longer to accomplish than expected owing to inadequate planning. Because schedule slips usually increase costs, slow project benefits, and throw off timeframes, they result in the loss of any initial competitive advantage (Ahmadabadi and Heravi, 2019).

Performance risk

This project risk is not entirely the fault of any single partner, adding to the dread. The risk is the likelihood for scheme will be unsuccessful to distribute the outputs and assistances outlined in the project requirements (Devie et al., 2019). Even if Ashiana Sheffield meets its budget and deadlines, the risk perception may be that it wasted time and money on a project that did not deliver.

Risky Events

In businesses such as procurement, manufacturing, and distribution, poor execution and performance methods expose firms to risk. In summary, this project is a risk perception component since the intended result “does not occur at all or in the manner” projected by project management.

Market Risk

Competitiveness, commodity markets, bond rates, currency speculation, availability, and credit issues are all market risks. This project is substantially more unexpected and difficult to plan for, but project managers can implement protections to protect their organization (Devie et al., 2019).

Governance Risk

Governance risk is linked to the management and board performance in terms of community, ethics, Ashiana Sheffield’s reputation, and initiatives. This risk should be easier to manage because it is mostly determined by the actions of business executives. Of course, the risk remains and should be treated seriously.

Strategic Risk

Another sort of performance risk is a strategic risk. Planning faults, such as selecting poor project management software for this project, generate issues (Devie et al., 2019).

Legal Risk

Legal risk arises unexpectedly as a result of regulatory and legal requirements. Among these include contract hazards, litigation brought against Ashiana Sheffield, and corporate legal difficulties.

Stakeholders Analysis

A stakeholder analysis is a study conducted before the start of a project to identify these people, categorize them depending on their level of participation, interest, or impact on the project, and determine how and where to successfully involve and interact with these stakeholder groups and for this project. Ashiana has put together a dedicated and skilled team to assist BAMER women whose lives have been interrupted by violence and abuse. Ashiana’s trustees are in charge of our service’s governance and efficiency. Their experience and skills complement our work and serve to move the organization forward conceptually. Other stakeholders of Ashiana are “volunteers, community groups, the salvation army, solicitors, GPs, health visitors, hospitals and health professionals, youth offending service, housing teams”, etc (Chen, Harrison and Jiao, 2018).

Moreover, proper knowledge, interdependence, and interfaces among project proponents and opponents aid in the strategic organization of our project. This constitutes a large component of the program’s risk and profitability, as well as the finances that must be sought and handled. In each endeavor, a certain amount of political understanding and smarts are required. It is critical to understand not just the detailed internal project, but also the external components, such as connectors. Many skills are required to differentiate between working groups and assist in the formation of prospective support alliances or, if necessary, to lessen the impact of undiscovered rejection. To complete, these projects frequently involve the use of human resources. They acquire knowledge by picturing not only the actors on stage, but also the producers, funders, production workers, marketers, donors, and so on for Ashiana Sheffield (Chen, Harrison and Jiao, 2018).


Hence, to conclude Ashiana Sheffield has over 30 years of experience working with adults, children, and young people who have been victims of domestic and sexual abuse, such as forced marriage, human trafficking, female genital mutilation, and gang violence, and honor-based violence. They have over thirty years of experience and give high-quality, easily accessible help to women who have experienced or are at risk of experiencing abuse and violence. Women and children who have fled sexual abuse are provided with complete practical and emotional help, as well as shelter. the report mainly offered a list of issues that Ashiana’s team could combine, as well as a list of systematic implementations that Ashiana could consolidate. Due to the present economic climate, the assessment has provided some recommendations for Ashiana’s leadership to properly grasp Ashiana’s workers’ existing economic and social conditions in the context of their existing work environment. As a consequence, they used to provide some insight into the case study establishment by conducting a situational analysis to uncover a true problem. In addition, the results of the main data collection are provided in the report, together with the possibilities of Solutions that could be effective solutions to these challenges. Finally, the report included a complete project plan, as well as a Gannt chart and risk assessment with majorly cost, schedule, and performance risks being considered and stakeholder analysis of Ashiana Sheffield Ltd, which will aid in the project’s effective implementation.


Adindu, C., Ekung, S. and Ukpong, E., 2022. Green cost premium as the dynamics of project management practice: A critical review. Journal of Project Management7(3), pp.133-146.

Ahmadabadi, A.A. and Heravi, G., 2019. Risk assessment framework of PPP-megaprojects focuses on risk interaction and project success. Transportation research part a: policy and practice124, pp.169-188.

ashianasheffield.org, 2022. Ashiana Sheffield | Violence & Abuse | Support | Help | Donate. [online] Ashiana Sheffield. Available at: <http://www.ashianasheffield.org/> [Accessed 29 July 2022].

Beleiu, I.N., 2020. The Topic of Success in the Project Management Literature. Revista de Management Comparat International21(5), pp.652-658.

Bruce, D. and Irfan, A.B., 2022. Project Deliverable C: Design Requirements and Project Plan.

Chen, J., Harrison, G. and Jiao, L., 2018. Who and what really count? An examination of stakeholder salience in not?for?profit service delivery organizations. Australian Journal of Public Administration77(4), pp.813-828.

Cruz, A. and Alves, A.C., 2020. Traditional, Agile and Lean Project Management-A Systematic Literature Review. The Journal of Modern Project Management8(2).

Devie, D., Liman, L.P., Tarigan, J. and Jie, F., 2019. Corporate social responsibility, financial performance and risk in Indonesian natural resources industry. Social Responsibility Journal.

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