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The case study report will mainly focus on famous business leader Elon Musk. It will elaborate on the background of the organization and business leader. It will also discuss the strategic leadership role and importance of Elon musk's organizational approach to find the leadership role. Moreover, it will value and review the role of the leader and its values and ethics in corporate social responsibility and sustainability.
The famous business leader Elon musk holds many organizations but mainly he holds the “Space X” and product architect of “Tesla. Inc” an aerospace and automobile organization respectively. Tesla is a public automobile organization that serves for the different battery energy storage and photovoltaic system across North America, Europe, East Asia, and West Asia. Its headquarters is located in Austin, Texas in the United States. Accordingly, Tesla assists to advance towards more sustainable transport vehicles and solar power. The organizational structure of Tesla is generally is unitary structural form that uses an important defining factor for structural groups of employer holding to become better in engineering, sales, and service towards their consumers. Elon Musk who has born in 1971 in South Africa and eventually spent more time in Canada before moving to the “US Educated at the University of Pennsylvania” in physics. Furthermore, he initially got his name as a serial entrepreneur over early success such as Zip2 and X.com. Musk was very keen on generating the business that become PayPal. Musk typically behave in unconventional ways from time to time and has been identified himself as having “Asperger's syndrome”. Moreover, his astonishing success has given rise to comparison with other visionary business-leaders like Steve Jobs and Bill Gates. With his childhood being so difficult, musk developed a relentless work ethic and instances with a single-minded vision. Moreover, Musk's net income of $151 billion was beaten only by Jeff Bezos as the richest individual in the world. His Start-up monetary came from the company Zip2 where his brother and another partner used the money got raised from angel investors. Musk mainly earned about twenty-two million dollars from his stake in business during its sale.
Tactical management is a rehearsal in which executive uses various styles of organization that progress a visualization for their society. It also enables for adapting to remain more competitive over the varying economic and technical conditions. Strategic leaders can use a vision for motivating the employee to foster among themselves and use a sense of unity to implement directional and structural variation within the organization. The primary objective of strategic leadership is to streamline the process and boost strategic productivity and promote by cultivating the environment for encouraging their ideas. The automobile industry must quickly and efficiently reconfigure their values of human resources for better strategic output and must focus on the greener economy standard methods for the vehicles they forecasted to launch. The importance of strategic leadership in automobile organization Tesla focuses on excellence and work-driven over constructing global impact and also passionate for becoming the best automobile industry in future (Shvetsova, Tanubamrungsuk, and Lee, 2021). Moreover, Tesla's strategic importance leadership in, implementing, and formulating the management with strategic importance are very important for the company. Thus. strategic leadership will mainly resemble its importance over the success factor such as quality, reliability, innovation, performance, and cost. Thus, for automobile organizations like Tesla’s two important strategic factors plays a role in incorporating the strategy formulation. In strategic formulation first internal and external with macro and microenvironment analysis needed to be performed for making the important strategic relationship of organization. Strategic leadership implemented adequate resources that are needed to develop a chain of command or some alternative structure for the process of specific individual or group.
The three major methods to leadership approach are as follows-
Traits or psychological approach
It is one of the major methods of leadership that is often the automobile industry like Tesla and other car companies follows. It is often referred to trait leadership approach because it mainly seeks for incorporating a physical, mental, and personality trait that the organization poses. It has been stated with the leadership process primarily due to its older and most important method of leadership (Kelloway and Gilbert, 2017). Concerning Tesla, must be depicted his trait quality to be extremely decisive.
Situational or contingency approach
The situational or contingency leadership theory reflects both the personality and behavior of the leader and reflects the invariance. It has been believed that it does change their leadership style, that Tesla mainly uses the transformational leadership approach that emphasizes innovation and development of their skill set of employers which assist the organizations for performing better and competitive environment for the competitors. The approach is mainly relevant for tesla because followers have the most problems with their leaders like Elon Musk is often very determining whether the leader is more focused on the task concerned.
In this approach, the leader is passive. It is because leadership possesses personality and social environment that is propelled over the virtue of status (Brohi et al., 2018). It is also important for pointing out the administration of this car industry sector basis the qualification and length of service. The criticism this type of approach the organization faces is mutual trust and respect in the organization.
Leadership is important for forming and implementing strategy and without its better strategy does not so happen. Leaders strategically think, plan, and administer the different operational activities. Visons are the core of every leadership which are central point in strategic leadership. The job of a leader is to create the vision over an enterprise that will engage the imagination of the individual in the organization like Tesla. The role of leader is to set a measurable goals and objectives over the organization. The main objective has been attainment that cannot be measured. Leaders build effective and measureed goals for making incentives of attainments (Korneeva, Krayneva and Platitsyn, 2018). Moreover, in every organization, the leaders have primary responsibility for implementing of chosen’s strategy. The main action involves many discrete works for core leader, will try to build an organization that can be carried out for better strategic decisions. Also, leaders build both the organizational culture and the organization's ability to decipher the strategy. Furthermore, leaders’ superiority plays an important function to form and enforce key strategies. To pioneer, the strategic relationship in the automobile industry like Tesla Elon Musk mainly contributes to strategise its business by implementing over shaping effective oriental culture, and effective management of organization resource portfolio. Another role of leaders is developing strategic relations is to build, enforcement of ethical compliance, and develop a short-term objective to meet the long-term goal. Moreover, it also distinguishes an operational improvement from strategy and leads the process for personal strategic choices (Kozio?-Nadolna, 2020). It also helps to communicate and is related to all automobile organizations. Further, the leader’s role is to maintain discipline around the strategy and face the distractions with pride which can be overcome.
Ethical leadership plays a positive role in corporate social responsibility basis on the personality, their value and ethics over organizational performance. It is essential that leadership ethical features greatly impact strategic choice and decisions. Ethics in leadership mainly set standards to what is good or bad in transitional conduct for maintaining effective decisions. It generally deals with an internal value which is mainly the part of the corporate sculpture that shaped decisions concerning the social responsibilities for a report of the external environment of the organizations. In every organization, CSR needs to invariantly and directly contribute to the social welfare of the community and social engagement activities. Moreover, the leadership value and ethics those playing the part in sustainably is when business (Musk) manages the companies with the environment, society, and long-term sustainable development goals in mind (Kim and Thapa, 2018). The sustainable development approach for an organization like Tesla has performed to create a social responsibly to reduce the damages of the environment by setting potential standards for their care manufacturing business. The sustainability can be of managing or lowering the carbon emission or zero carbon emission of their automobiles manufacturing every year. However, for strong sustainability, the ethics and value of leaders must be strong enough to deal with the present environmental condition and different climatic disturbances (Ali and Kaur, 2021). Typically, it is all about maintaining and eyeing in such a way that it gets benefited with societies and environment while maintaining the financial performance, workforce and customer satisfaction.
Hence, to conclude strategic leadership is to transform the path of an organization for all sectors. In near future, this leadership could lead to processes in executing various strategies innovations, and inventions. Strategic leadership will involve making and formulating for making important decision making in an organization.
Leadership refers to the capacity to inspire, change, as well as exert any control over the behaviour of the employees in a company (Hughes et al., 2018). It is an individual’s capacity to engage as well as steer members of the group. Establishing goals, expressing the mission so that others would voluntarily offer the understanding, expertise, and procedures to achieve its target are all part of leadership. In this essay, the leadership practices in the context of Elon Musk have been described in a detailed manner.
Leadership plays a very important role in developing organizational performance. Leaders develop robust teams, engage employees for innovations and development, brings competitive advantages for the organizations and all of these are crucial for organizational development (Al Khajeh, 2018).
Leaders direct others
The most crucial responsibility of a leader seems to be to offer clear and unequivocal guidance. This commences with a proclamation of the leader's beliefs and ideals, as well as their goals and intentions for the growth of the organisation. They consistently demonstrate the ideals and beliefs to the employees (Eliyana and Ma’arif, 2019). They also try to be accompanied by individuals for sharing their ideals. It helps increase job satisfaction of the employees.
The transformational leaders provide their members a clearly-defined strategies for company's business growth in the future. The leaders also have the responsibility of communicating a certain approach to all group members as well as ensuring that everyone understands their specific role in helping the organisation reach the strategic goals. Leaders accept and strive them toward those goals leading to improved job satisfaction (Eliyana and Ma’arif, 2019). Elon Musk tries to communicating and recognizing achievement toward achieving organizational objectives, defining performance targets, and allocating resources on demand. Thus, they can help in improving the organizational performance.
Leaders for developing structure
Leaders are responsible for establishing the organisation culture, job duties, and decision-making ability that allows group members. The leaders bring cultural diversity within the work environment (Kamales and Knorr, 2019). They also have the responsibility for eliminating the barriers related to cultural diversity that help others in accomplishing their excellent efforts. Thus it helps develop a good work culture (Kamales, N. and Knorr, H., 2019). Development of the organizational cultures help the company increase its performance level as a good culture enhances the performance of the organization. Elon Musk also creates a good ambience that are of good work culture for motivating the employees to build diversity. It thus help in improving the organizational performance.
Development of employee trust and commitment
Fostering a work culture in which all the individuals of the company regard with respect, integrity, and motivation is the first step in developing a sense of trust (Bligh, 2017). The commander's confidence that their supporters are dedicated to the goals. The role of a leader is to create a climate where individuals can grow, be recognized, and share knowledge among one another. Knowledge sharing helps in increasing a confidence of the employees leading to a development of their engagement towards the sustainability of the company (Phong et al., 2018). It is the administration's responsibility to incorporate a sense of satisfaction in the accomplishments of the organizational goals. Competent leaders put their people up for future success which help increase trust among the employees (Archwell and Mason, 2021).
Leaders boost innovation
One of the most important features of his leadership that help the organization improve its performance is the ability to lead the team with a purpose (Kozio?-Nadolna, 2020.). Guiding the team members towards an innovative and positive attitude can help an organization develop and grow. The success of his leadership lies in the team development as a developed team helps perform in a better way in the organizational functions (Archwell and Mason, 2021).
Elon Musk is very determined for revolutionizing different innovative and creative ideas and leading the employees with an effective purpose. Elon Musk is recognized because of his direct strategy to the profitable inventions that are seen by creative areas that both he as well as his employees developed. The main objective of Tesla is to provide the most innovative product to customers (Archwell and Mason, 2021). Elon Musk empowers and inspires his staff to think out of the box and to present all fresh thoughts. He is in pursuit of ongoing growth, thus he has directly connected his colleagues' performance with overall satisfaction levels (Archwell and Mason, 2021). Musk recognizes that every group or organization can flourish.
The transformational leadership approach emphasizes innovation and workforce skills enhancement allowing the company to perform much better way and obtaining a viable environment for competitors by introducing innovation and productivity (Khan, 2021). The transformational leadership style concentrates on inspiring and offering importance to personnel, thereby increasing their commitment to the brand and the enterprise. The goals of transformational leadership seem to discover fresh solutions to administer performance of the company.
Elon Musk can incorporate innovations into the group's operation that necessitates him to be more creative and audacious (Khan, 2021). He implements the ideas with the help of his strong teams in the company.
(Source: (Al Khajeh, 2018).
People in positions of power have the power to affect the attitude of others to attain a purpose and goal. Though other individuals consider influence as wicked or corrupted, it is indeed a factor in its success but it is neither good nor bad in and of itself. Elon Musk wields power to help others, to forward the organizational objective.
The power and influence of the leaders have a huge impact on the behaviour and productivity of the employees. The attitudes of the employees, their behaviour and organizational culture are influences by the power and influence of the leaders. The leaders with position and culture are followed by other employees (Kinley and Ben-Hur, 2020). The low ranked employees respect the leaders having a power and influence. Their actions are also imitated by other employees. Thus, it helps them develop a good organizational behaviour and culture. Power of the high raked leaders help motivate the employees to commit to the organization by improving their behaviour and attitudes by getting inspired with the behavior of the powerful leaders (Chaturvedi, Rizvi and Pasipanodya, 2019)
Senior leaders having a high rank can also negatively decrease the confidence level of the employees. When high positioned senior leaders ignores the achievements of the low ranked employees, it lessens their motivation (Kinley and Ben-Hur, 2020). It thus negatively impacts the employee’s behaviour leading to an adverse organizational culture.
A powerful leader utilizes the three sorts of charisma to encourage employees and accomplish the goal of an organization. When employees are forced to obey the regulations set by respective managers, compliance seems to be a technique of keeping the peace in the company. Employees try to emulate the activities and actions of individuals they admire as well as respect. People accept a leader's strategy and objectives but also commit to achieving those goals (Kinley and Ben-Hur, 2020). The power of Elon Musk is imitated by other employees and his influence engages the employees and customers towards the organizational functions.
Leadership plays an important role in developing the competitive advantage of the company. Leaders try to inspire the employees to motivate them for developing their innovative ideas.
Innovation and creativity
Innovations and creativity are the most required factors that can bring a good competitive advantage to the company (Hughes et al., 2018). When the leaders develop innovative products and services, it enhances the competitive advantage of the company. These innovative ideas help the leaders enhance competitive advantage within the market. Innovations and new development are the main components for the company to increase its competitive advantage. With the help of creativity and innovations (Schoemaker et al., 2018), Elon Musk also tries to develop the competitive advantage of the company. By inspiring and encouraging the employees to develop new and innovative products and services, the leader of Tesla tries to attract the attraction of the customers and users. It thereby helps increase customer satisfaction as well as the brand image of the company which is the key feature of the competitive advantage of the company.
The effective and necessary decision-making abilities of the leaders are very significant for the growth and development of a company. Companies that make choices faster, with very little difficulty, and execute decisions more consistently can bring success quickly than the organizations that spent several months making a choice. And also the development rate surpasses the competitors. Smart decision methods provide increased, high-quality based, and quick conclusions (Kinley and Ben-Hur, 2020). Therefore, quick and effective decision-making approaches are the major area for increasing the competitive advantage of the company. Elon Musk and his teams can increase their competitive advantage by making quick and effective decision-making whenever it is required.
Because consumers have varying requirements and desires, the concept behind the strategy of Tesla is to enhance the satisfaction of the customers (Khan, 2021). Tesla's mission is to deliver value to customers by improving the products and services that can help the company increase its competitive advantage. Moreover, by improving the technological advancements in the products of Tesla, Elon Musk tries to attract the attention of the customers (Khan, 2021).
The importance of effective strategies in leadership cannot be measured. Leaders need to make effective strategies for organizational performance and development. Effective strategies can help leaders make proper decisions. Strategies also help manage the organizational tasks properly (Korzynski et al., 2021). The ability of a manager to convey a plan for the organization, or a segment of the company, and even to encourage others to adopt such vision is referred to as strategy implementation. Strategic executives lay the foundation for a structure of the company, distribute the resources, as well as communicate their strategic visions. Strategic leaders also operate in a certain atmosphere on extremely difficult topics which are impacted and influenced by external events and organizations (Korzynski et al., 2021).
Strategies help the leaders in directing the employees towards the right direction. Strategies are very important for the leaders because without the proper strategy, the leaders cannot accomplish the goals of the company (Korneeva et al., 2018.). With the help of the proper strategy, the leaders can implement effective actions that can lead to the goals and objectives. It also allows the leaders help the employees provide their best efforts effectively to meet the organizational goals.
Strategic effectiveness is the core goal of effective management. Strategic effectiveness for leadership is to develop an atmosphere where individuals foresee the organization’s requirements and needs while working in any task or activity (Kim, 2020). The employees are encouraged to pursue some ideas by proactive and effective management.
With the help of strategies, the leaders try to boost the confidence and satisfaction of the employees for increasing productivity among the employees. Innovative can implement a reward and incentive system to motivate employees (Kim, 2020). It thus develops the employee satisfaction and loyalty leading to employee commitment towards the organization.
Therefore, it can be concluded that leadership practices are very crucial. Not only effective leadership by also effective strategy-making leadership is important for any company to grow and develop. Developing an innovative and creative team can help the leaders bring innovations and development to the company.
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