Introduction
In the current times, for boosting employee motivation and growth business units organize wide range of events. This in turn creates a requirement of the business which provides assistance in conducting events successfully. The current report is based on establishment of “Cater Joy” in Edinburgh with the aim for offering catering services to companies.
1. Project Pitch
Business problem
The pitch is related to setting up “Cater Joy” which aims at offering catering services to corporate and also provides delivery on call. It has been identified that due to globalization employees are hired from different countries because of which they generally face issue in fulfilling their food needs on timely basis. Due to this reason many companies has started offering food facilities at workplace which indicates huge need of catering services (Atkinson, 2014). Moreover, there are a less number of organizations which could deliver food on short time. This develops an opportunity in relation to establishment of call on catering services which will offer large Variety of food such as Indians, Asian, Mexican, Romanians and Italian. Further, Cater Joy will also organize events as per the needs, wants and expectations of the clients.
Rationale
Presently, there is a huge growth opportunity for catering business within UK as industry is expected to grow by 1.9% CAGR at the end of 2025 (Catering business in UK, 2024). Further, 31% of business entities within Edinburgh aim at offering food facilities to employees indicating high growth potential of Cater Joy.
Objective
- Below are various objective of Cater Joy:
- To enhance profit by 5% at the end of second quarter.
- To offer services to more than 500 offices and events within a year.
- To boost market visibility by 6% at end of 9 months.
2. Project Scope
Scope statement
|
Project title |
To establish Cater Joy within Edinburgh |
|
Project manager |
Responsible to plan and manage all the activities for setting up business. |
|
Project sponsor |
Bank loan and owners’ fund |
|
Project objective |
To offer catering services at offices and event and also delivers food on short notice. |
|
Project deliverables |
At the end of project, there will be physical existence of Cater Joy |
|
Milestone |
Initiating market research at the end of 2 weeks. Identifying and sourcing resources at the end of 6th week. Promoting services within 8 weeks. Hiring competent and skilled worker at end of 10th week Setting up business at the end of 12th week. |
|
Project constraint |
|
Key deliverables, acceptance criteria and milestone
Key deliverable:
Cater Joy will have physical existence that will ready to offer catering services at offices and events along with timely delivery.
Acceptance criteria
The project will be considered completed when firm starts to serve its customers and initiate all the economic activity.
Milestones
To accomplish market research and all associated activities at the end of 12th week.
3. Project Team
Roles and responsibilities of project leaders
Following are various roles and responsibilities of project leaders:
- Project leader will concentrate over communicating business plan to all stakeholders as to gain their trust and avoid resistance.
- Focus will be paid over comparing actual performance with set standards as to identify all the deviations (Papadopoulos and Ioannou, 2023).
- As a project leader, concentration will be paid over assigning all roles and duties to other team leaders.
- Focus will be paid over developing adequate workplace environment for reducing conflicts and promoting collaboration (Chung et al, 2021).
- As project leaders, focus will be laid on setting deadlines and prioritizing activities so that goals could be effectively achieved.
Role of other team members
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Financial manager |
Focus will be paid on sourcing all required funds at reasonable cost. |
|
Human resource |
Emphasis on hiring and retaining competent employees (Hoolohan et al, 2021). Also, liable for arranging the necessary training session for the employees. |
|
Employees |
All the workers are required to work collaboratively with others and align with the manager’s guidelines to attain goals. |
Conclusion
By summing up report, it has been identified that corporate are focusing over offering food facility at workplace and events leading to the establishment of Cater Joy. The project leader is focusing over establishing business at the end of 12th week after conducting necessary research and sourcing resources. Further, project leader is involved in developing business plan, communicating with stakeholders and describe duties of other team members for attaining gaols and objective.
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References
Books and Journals
Atkinson, I. (2014). The creative problem solver: 12 smart tools to solve any business challenge. Harlow, England; New York: Pearson.
Papadopoulos, O. and Ioannou, G., 2023. Working in hospitality and catering in Greece and the UK: Do trade union membership and collective bargaining still matter?. European Journal of Industrial Relations, 29(2), pp.105-122.
Chung, J.C., Huang, Y.F., Weng, M.W. and Lin, J.C., 2021. The sustainable innovation design in catering service. Sustainability, 14(1), p.278.
Hoolohan, C., McLachlan, C., Jones, C., Larkin, A., Birch, C., Mander, S. and Broderick, J., 2021. Responding to the climate emergency: how are UK universities establishing sustainable workplace routines for flying and food?. Climate Policy, 21(7), pp.853-867.
Online
Catering business in UK. 2024. Online. Available through: < https://www.cordonbleu.edu/london/how-to-start-a-catering-business/en>
